Cognovi Labs for Bloomberg Terminal

UX Design, Data Visualization, Graphic Design

We partnered with Longblink to visualize Cognovi Labs’ Emotion AI™, making complex emotional data from social media clear and actionable for traders and researchers.

Cognovi Labs is an Artificial Intelligence company pioneering psychology-driven AI to create predictive tools that engage, anticipate and shape the future. Cognovi’s Emotion AI™ combines big data, machine learning, and pattern recognition to decode emotional attitudes and affective patterns across large populations. With this technology, Cognovi is uniquely positioned to provide the emotional layer of Web3 and the metaverse, enhancing how people, organizations and machines connect.

Once we finalized the data requirements and modeled the AI score algorithm, we focused on programming the visualizations and handed off the UX specs to the Bloomberg Terminal programmers for seamless implementation.

We started the data visualization project with the goal of integrating this unique metric into the Bloomberg Terminal, ensuring it would be intuitive and powerful for traders and researchers.

To find the best way to visualize and explore this complex data, we evaluated multiple chart types and interaction models, testing how each could support real-time analysis and decision-making.

Our approach blended design and UX to translate complex emotional signals into actionable insights.

New data demands new kinds of visualizations. This technology is built on academic research and novel methods that mine insights from free-flowing social media chatter, like Twitter posts. Constantly updating, the data highlights the emotional undercurrents around key issues. We created visuals that let traders and researchers interpret these complex emotional signals through a simple, familiar interface.

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Mendoza College of Business
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Boza Creamery